We Are a Communications Studio Re/Imaging Storytelling
- About us
At its core, 2gathr is built on the belief of creating purposeful communication. Guided by a team that thinks global and operates local, with offices in Detroit, New York, Zagreb, and Dubai, we help to bring a holistic and innovative perspective to everything we create for you. Leading with strategy first.
As a boutique communications firm utilizing cutting edge digital tools, we work to transform storytelling into a strategic business asset.
From content development to communications strategy, from event concepting, to digital and data mapping, together with influencer marketing and social media, we position your organization to engage with your audience in a purposeful way.
Applying a human centric approach, our speciality lies in utilizing holistic systems thinking to help companies reposition how they communicate, both internally and externally.
We aren’t just a marketing agency or a tech firm, we are the connective tissue. We build the content that attracts, the tech that connects, and the analytics that prove it works.
We thrive at connecting the dots between storytelling, audience, and purpose. We find the intersection of meaningful engagement, unique content creation, and strategic execution.
How it works?
01
Begin with strategic discussions
02
Apply a curated approach to the opportunity
03
Observe and reflect on approach
04
Execute with precision and clear intent
- What we do
Strategy & Engagement 
We position your brand as a category leader through SEO‑driven storytelling. By shaping authentic, brand‑owned content, we build trust, spark curiosity, and foster community with a consistent, strategic approach.
Brand Communications
First impressions matter. We craft brand communications that build trust and curiosity from the start, shaping awareness with clear messaging, visual language, and editorial content that strengthens your identity and voice.
Social Media Management
We design social strategies that spark engagement and long‑term growth. Every post, visual, and comment is managed with precision, creating a cohesive ecosystem that builds trust and amplifies your brand presence.
Email Marketing
We extend storytelling beyond social with strategic email campaigns. From newsletters to drip sequences, we craft messages that drive action, nurture audiences, and deliver measurable results through thoughtful design and cadence.
Podcasts
Podcasts share your voice authentically. We help shape your story as a thought leader, handling ideation, outreach, production, and amplification to create series that inform, inspire, and connect across platforms.
Influencer Marketing
We deliver end‑to‑end influencer campaigns, sourcing talent from micro creators to celebrities. From casting to negotiation and optimization, we connect you with the right voices and manage performance for measurable impact.
Content Creation
From ideating and writing interviews, short and long-form editorials, blogs, copywriting, to social content, photos and editing. We produce video stories with captivating visuals, social clips with emotional resonance.
Events & Experiential Activations
We curate memorable experiences that bring your brand to life. From dinners to summits, pop‑ups to hybrid events, we design and produce activations that spark connection, create impact, and leave lasting impressions.
Reporting & Optimization
We provide ongoing reporting and optimization to ensure campaigns deliver results. With analytics, dashboards, and insights, we refine strategies, track performance, and build best practices for continuous improvement.
We position your brand as a category leader through SEO‑driven storytelling. By shaping authentic, brand‑owned content, we build trust, spark curiosity, and foster community with a consistent, strategic approach.
First impressions matter. We craft brand communications that build trust and curiosity from the start, shaping awareness with clear messaging, visual language, and editorial content that strengthens your identity and voice.
We design social strategies that spark engagement and long‑term growth. Every post, visual, and comment is managed with precision, creating a cohesive ecosystem that builds trust and amplifies your brand presence.
We extend storytelling beyond social with strategic email campaigns. From newsletters to drip sequences, we craft messages that drive action, nurture audiences, and deliver measurable results through thoughtful design and cadence.
Podcasts share your voice authentically. We help shape your story as a thought leader, handling ideation, outreach, production, and amplification to create series that inform, inspire, and connect across platforms.
We deliver end‑to‑end influencer campaigns, sourcing talent from micro creators to celebrities. From casting to negotiation and optimization, we connect you with the right voices and manage performance for measurable impact.
We produce video stories with captivating visuals and emotional resonance. From sizzle reels to short‑form social content, we tailor each element to align your brand with audiences and drive meaningful engagement.
We curate memorable experiences that bring your brand to life. From dinners to summits, pop‑ups to hybrid events, we design and produce activations that spark connection, create impact, and leave lasting impressions.
We provide ongoing reporting and optimization to ensure campaigns deliver results. With analytics, dashboards, and insights, we refine strategies, track performance, and build best practices for continuous improvement.
The Front EndExperience & Engagement
Narrative-Driven Marketing
We don’t just post; we build ecosystems. By blending high-reach content with targeted user journeys, we bridge the gap between “brand awareness” and “user action.”
- Viral Reach: Expands your story.
- UX Strategy: Custom landing pages and conversion funnels.
- Content Loops: Turning success stories into lead generators.
The Tech StackInfrastructure & Integration
Seamless Tech Integration
We enhance your existing tools without disrupting them. Whether it’s development systems or custom CRMs, we build the “marketing layer” that makes your backend infrastructure visible and accessible.
- Platform Enhancement: Optimizing the user-facing interface.
- API & CRM Sync: Ensuring data flows where it belongs.
- Scalable Architecture: Tools built to grow as your mission expands.
The ResultsAnalytics & Attribution
Data-Backed Impact
Stop guessing and start knowing. We provide deep-dive analytics that track a user from the first click to the final referral, giving you the hard data needed to prove impact to stakeholders.
- Funnel Tracking: Identifying exactly where users drop off.
- Attribution Modeling: Knowing which channel actually converted.
- Funder-Ready Dashboards: Real-time reporting for board-level transparency.
Explore our recent projects
- Why us
We believe the most meaningful brands are built on purposeful storytelling, not noise.
We aren’t just a marketing agency or a tech firm, we are the connective tissue. We build the content that attracts, the tech that connects, and the analytics that prove it works.
A Snapshot of Our Clients
Partnerships That Speak for Themselves
2gathr is a great partner for mission-oriented organizations that want to develop inclusive, community-centered events. We are grateful for their partnership on the Sustainable Urban Design Summit, which featured compelling conversations on sustainable urban design, mobility, neighborhood development and housing.
Rocket Community Fund
Ivana and her team have been responsible for the comprehensive content and social media strategy supporting Sustainable Business Network Detroit’s work of highlighting and elevating the sustainability work being done by businesses and nonprofits across metro Detroit. Ivana’s experience, network, expertise, and counsel have been essential.
Commmunications, Inforum